Position Overview & Specifications
Group 1 Automotive
Marketing Manager - Volkswagen
The Group 1 Automotive network is a well-established and growing automotive group in the UK, with offices also in America. Group 1 is the 9th largest dealer group in the UK representing a wide number of brands covering the South East, Essex and Norfolk. With a company contributory pension, Long service holiday reward, Enhanced Family Planning polices, and your birthday off coupled with a competitive salary Group 1 is focused on it people being at the heart of what makes us a success.
We are actively recruiting for a new Marketing Manager to partner with our Volkswagen Division and support the leadership team with the ongoing marketing strategy.
The role is remote working offering the option to work from home when otherwise not required on site at one of the various VW Centres or Head Office in Maidstone.
Main Purpose of the Job:
To work with the Franchise Marketing Executives and support the delivery of quarterly marketing plans. Alongside this is to ensure the timely and relevant communication with our database of current and prospect customers such that all brand business objectives are met across all departments.
Responsibilities:
- The creation and fulfilment of campaign briefs
- Support manufacturer requirements are met in terms of CI compliance and required marketing actions around model launches and brand campaigns
- Work closely with the internal creative and CRM team to maximise the performance of each campaign
- Management of all Social Media and Google reviews
- Planning and implementation of email marketing campaigns
- Manage the day-to-day maintenance of the internal and OEM websites including content management and product updates
- Planning, organisation and execution of promotions and events
If you are wishing to join a progressive and forward thinking business where your expertise will really make a difference then we want to hear from you. Please click apply and attached your CV and any relevant covering letter.